Hello! I'm
Maximiliano Nef
Graphic Design
Motion Design
Visual Design
Lausanne, Switzerland
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Project
Completed
About Me
Motion Designer and Visual Designer based in Lausanne, Switzerland, crafting structured and precise visual systems for motion, video, and brand communication. I translate complex ideas into clear, impactful narratives for institutions and creative teams.
Portfolio
SKILLS
Branding
Strategic visual concepts and brand systems developed to build strong, coherent, and impactful identities.
Motion
Dynamic and structured motion graphics designed to communicate ideas with clarity, rhythm, and visual precision.
Video Editing
Precise editing and post-production crafted to deliver rhythm, clarity, and compelling storytelling.
Social Media
Make your voice stand out across digital platforms through structured, high-impact motion and visual content.
Content writting
Clear and purposeful messaging crafted to support visual storytelling and brand communication.
Data Analysis
Insight-driven creative decisions informed by audience behavior and performance metrics.
Dec 2023 - July 2024
EPFL EssentialTech
Graphiste & Motion Designer
At EssentialTech (EPFL), I supported the Centre’s communication strategy and led the visual communication for key initiatives such as the Peacetech Hackathon and the Digital Dilemma exhibition (ICRC collaboration). I delivered branding, motion design, audiovisual production, and digital content to strengthen institutional visibility and audience engagement.
Sept 2023 - Sept 2023
Creative SA
Graphic designer
Contributed to visual concept development at Creatives SA (Lausanne), designing logos, banners, posters, and brand materials. Collaborated on layout creation and supported the communication team in delivering cohesive visual identities across projects.
Feb 2023 - Nov 2023
5D Multimédia & communication
Graphic designer
Contributed to audiovisual and motion design projects within the 5D Multimedia & Communication Web program (Ville de Lausanne), including studio filming and animation for the Canton of Vaud. Strengthened expertise in motion design, editorial production, prepress, illustration.
Jan 2021 - Dec 2022
Riofrane SPA
Design Manager
I co-founded and led the brand and marketing strategy for Litmûs, a Chilean premium spirit with a distinctive identity and strong visual storytelling. I directed brand positioning, design development, and promotional campaigns to establish a unique category presence in the market.
Mar 2013 - Dec 2021
Nef & Nifftala LTDA.
Founder and Design Manager
I co-founded La Naranja Mecánica and led its marketing strategy and brand development across three retail locations with a team of 17 internal staff. I directed media partnerships and produced promotional content and commercial animations, combining branding and motion graphics to strengthen audience engagement and market presence.
Feb 2012 - Nov 2014
MEIDIS Design
Graphic Designer
At Meidis Design, I developed performance-driven websites, brand identities, and marketing materials, translating client goals into compelling visual solutions that increased visibility and brand impact across digital and print channels.
Dec 2024
UX & UI Design
CAD School Genéve
Focused training in UX research, wireframing, prototyping, and UI systems using Figma, applying usability and responsive design principles to digital products.
July 2011
Customer Experience & Service Strategy
America B&B
Focused training in client communication, service quality, and customer experience principles. Strengthened strategic understanding of client needs.
Sept 2010
Bachelor's and degree in graphic design
Universidad de las Americas
Training in visual communication, creative strategy, and digital production. The program combines strong conceptual thinking with hands-on development in branding, typography, and multimedia design. Emphasis is placed on transforming ideas into impactful visual solutions for real-world clients and industries.
Get in Touch
Let’s Connect
“Thanks to Maximiliano’s structured and strategic approach, our Instagram presence organically doubled in one month, increasing from 1,000 to 2,000 followers while maintaining strong engagement quality.”
Alex Sumi
Founder LHDA
“Maximiliano not only understood our vision, he strategically grounded it and transformed it into a compelling audiovisual piece, with precise animation and high-quality cinematography that significantly elevated our communication.”
Enrique Fernandez
Global AI Marketing Transformation Manager @ SyngentaLet’s Connect
If you’ve made it this far, it might be the right time to start a conversation.
contact@maxnef.com
+41752481415
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